5 Simple Ways to Increase Your Blog Traffic

I wrote this how-to article initially as a guest post for my girl, Nigeria Lockley.  But, I recently stumbled across it in my computer files, while putting together my  writing portfolio for my new freelancing business. If you haven’t checked out my freelancing services, what in the world are you waiting for? In the meantime, my advice on increasing your blog traffic is still relevant two years later. Enjoy!


Blogging is not for the faint of heart, but it doesn’t have to be super difficult either. At its root, blogging is intended for two things: sharing a person’s personal thoughts on a variety of subjects and connecting with others. That’s it in a nut shell. But we all know that many folks use their blogs as a way to sell products, make a living by working with sponsors and/or building a platform for future endeavors. So whether your goal is to make connections, money or both, you need a steady flow of traffic from online visitors. Here are a few ways to help make that happen.

BE CONSISTENT–Nothing alienates a following more than posting inconsistently. Whether you post daily, weekly, bi-weekly or monthly do it regularly. The best practice is to clearly state your posting habits on your blog near your subscribe button. But keep in mind that you should under promise and over deliver.

PRODUCE GREAT CONTENT–They say knowledge is power, and blogging about subjects you’re an expert in is a great way to build, and keep, a solid audience. Invest time in researching and sharing relevant content on a regular basis. You should also focus on being entertaining. Plenty of blogs generate a lot of traffic simply because the blogger shares their personal life on a regular basis. If you have an engaging personality and you’re able to translate that with pictures and writing, you have all you need to keep people coming back for more!

TAG YOUR POSTS CORRECTLY–Neglecting to take advantage of search engine optimization (SEO) is something many bloggers overlook. Tagging your posts with key words consistently is a great way to put you at the top of Google and other search engines. For example, if you blog about easy quick food recipes, it’s probably a good idea to tag all your posts with the words ‘food’ and ‘recipes’. Then add specifics like ‘easy’, ‘enchiladas’, ‘30 minute meals’, etc. Do this often enough and your blog will be one of the first to populate in specific searches. When I first started blogging I Googled my name and I wasn’t even on the top few pages of the results. Then I started tagging every single post with ‘Faith Simone’. Now, my blog posts span the first couple of pages for that search. It works, try it!

COMMENTS–One sure way to increase traffic and comments is to comment on other blogs. Especially blogs that cover similar information to yours. Bloggers love comments like a mother loves her kids. I’m serious. Bloggers spend time and effort producing content for their blogs and usually don’t get a whole lot of feedback for it. A thoughtful comment makes a blogger’s heart sing. It means that not only is someone actually reading their content, but they took time to respond intelligently to it. Do this often enough and you’re on your way to building a sincere relationship with the blogger whose posts you comment on and with their loyal followers. Keep in mind that comments like ‘Great post!’ won’t fly. Be sincere and only comment when you have something meaningful to contribute.

SHARING– I was late to the party on this one, but I’m so glad that I recently came to understand the gift of sharing content. Taking just a minute to share a great post by a fellow blogger on Twitter or Facebook is an awesome way to build a relationship with fellow bloggers. Plus, it gives your social media followers access to more great content. It’s also reciprocal. Once you share a blogger’s content they’re more likely to share yours. You’re both helping each other reach new audiences. Sharing is indeed caring.

So that’s it folks: consistence, good content, effective tagging, sincere comments and social media sharing. Put those elements into practice and watch your visitor stats grow!


Are you a blogger/influencer? How do you drive traffic to your blogs and social media posts?

 

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Guest Post: 10 Things No One Tells You About Book Blogging

Today I’m happy to host fellow blogger Emily from Confessions of a Bookaholic. She hails from across the pond so I’m grateful she was able to tear herself away from going ga-ga over Princess Charlotte long enough to give us the lowdown on book blogging. It ain’t all free books and five-star reviews!


 

ConFESSIONS OF A

When I first started blogging I knew nothing about it but here are some things that may help new bloggers out there!

You Won’t Always Have Something Nice To Say About A Book
When I first opened my blog up for business I did what most people would probably do and reviewed my favourite books. When I started reviewing every book I read I found something unsettling, I don’t always love the books I read! When you are reading and not reviewing you don’t notice as much but when you review a hated book all those bad feelings towards it come bubbling to the surface and spill onto the screen in the form of a rant. My first one being of Phantom by L.J. Smith.

You Will Go From Obsessed To Infatuated – Yes There’s A Difference 
Two years ago I read quite a lot but not nearly as much as I do since I started this blog. I went from around 100 books in three years to 100 in one. Before I used to read books, now I devour them. You find when you read a lot you get faster at it, at most this year I’ve read three books in one day – this time last year that would be unimaginable.

You Will Suddenly Find Your Purse A Lot Emptier
Similar to the last point, when you start a book blog you will read a lot more – three times more in my case – and when you read more you buy more. Last year I didn’t own a single book, my supply came from my library. But after a while I had read all the good books (it’s a small library) so I had to look elsewhere. I borrowed them from my friend for a while since her supply seemed infinite but after a while I decided to get some of my own. Now it has got to the point that I can’t leave Amazon without buying a book. I log on to buy an iPod charger, I come off with an iPod charger and five books on their way to me.

You Will Turn Into A Green-eyed Monster 
You know how it is, you log onto blogger and a list of the blogs you follow come up and I can almost guarantee that one of the top posts will be someone’s ‘Stacking The Shelves’ or something of the like. You will then become curious and click the link only to find that person has somehow got hold of every book you have ever wanted (or that’s what your irrational jealous brain tells you). You then proceed to press back as quickly as possible or leave a comment that goes something like “Well Jell, ur sooo lucky!!!” (Okay maybe I’m currently watching The Only Way Is Essex – horrible show by the way) when you’re really thinking Life is unfair, why does she/he get that? Am I that bad a person??? If you go through this then there’s only one solution… when you get something awesome rub it in everyone’s faces and start the cycle again.

You Will Have Reading Slumps
Ah, the dreaded slump. You have work slumps of course but who would expect you could not feel like doing something you ordinarily love? I didn’t. But there are many ways to get out of a reading slump, some that worked for me are:
– Rereading a book you loved.
– Reading very short books – don’t attempt 400+ pages.
– Take a couple of days off from reading then you’ll be eager to get back to it.

Authors Are Your Friends… But You Can’t Accept All Books
I’ve heard so many people say they started their blogs for the free books but believe it or not but I had no idea bloggers could get free books. So imagine my surprise when I was emailed by an author asking me to review my book. I jumped at the chance without even reading the blurb. Lucky for me I enjoyed it but now I’m more careful about the books that I accept because there’s some unwritten rule about giving self-published books bad reviews and I don’t want to be the one to break it.

***Click here to read the other 4 Things No One Tells You About Book Blogging via Emily’s blog Confessions of a Bookaholic.***


Faith Simone says:

I can personally identify with all of Emily’s observations. The main problem for me is that I have to turn down so many review requests simply because I don’t have enough time! I’ve gotten much busier with my own writing and promotion than I was when I first started this blog, and it really cuts down on my extracurricular time…plus I’m training to run my first 5K, but that’s a post for another day! #Hilarious #YallAintReady.

WHAT ARE YOUR PET PEEVES ABOUT BLOGGING? HOW DO YOU KEEP YOUR BOOK BUYING HABIT IN CHECK? ANY ADVICE FOR SOMEONE THINKING OF STARTING A BLOG? HOLLA AT US BELOW!